# Channel Subscriptions

**Feature Overview**

Loop offers a truly unique experience, giving you the ultimate flexibility to build your own personal inbox view with channel subscriptions.

**How does it work?**

We understand that everyone is different - which is why we’ve applied flexibility to our channel subscriptions so you can really control what enters your Loop Inbox.

We offer a truly unique level of customisation. Subscribe to both chat and email … just chat ... or just email on any shared channel.

Anything you are subscribed to will appear in your Loop inbox. Typically this means - you think it’s a pretty important channel!

And you don’t need to worry, if you haven’t subscribed to the channel, you will be subscribed automatically if you are mentioned or assigned.

![](https://dl.intheloop.io/loop-help/channel-subscriptions.md/pasted_image_0.gif)

And if subscribing to a whole channel is a bit overwhelming - you can just subscribe to specific threads that are important to you.

![](https://dl.intheloop.io/loop-help/channel-subscriptions.md/pasted_image_0__1_.gif)


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